The Catalonia company OTO Cycles get deep into the retro sphere producing their electrical hi-tech bikes, and you may call it product development with a historical view, for instance. And the three OtoK below, are perfect suited in the historical environment formed by the Mediterranean architecture and …
Actually, nothing is new! This is Stefan Ytterborn’s first sense when we meet. Then he explains what he mean: – Look at politics or religion, they have always used what we now consider to be important in their activities: PR, design, brand development, strategy, organizational issues etc. And it has always …
Is it unusual to innovate or generate good ideas during summer? I will say not! When being in the wonderful archipelago of Karlskrona, taking the boat for a journey, it’s time for reflection for all ideas. The nature tell our stressed body to relax, and the body assimilate the natural rhythm of the nature. I …
I earlier wrote about VIKS – the Estonian fixed gear bike at www.lyx.se. Here comes a modified version with a frame made with a special effect: it look like wood, but it’s steel! The VIKS bike can be order in a customized size and with the equipment you want – think of Campagnolo or similar. …
Sometime it’s so simple…
